Challenge Pinpoint was founded in the late 1990s and quickly established itself in the local property market. In 2007 the company acquired Brian Morton & Co. – Northern Ireland’s largest network of estate agents, creating Morton Pinpoint. With an increasing competitive market MortonPinpoint wanted to establish a unique modern multi-discipline agency, handling all aspects of residential and commercial sales, rentals and property management.
Outcome Hamill Bosket proposed shortening the name back to Pinpoint, creating a simple bold brand icon which would maximise board visibility. Fresh and jargon free sales and marketing materials were implemented along with new website. New office central showcase modern office interior design in collaboration with Brill Interiors.